DIY Smartphone Video Production for Marketing at UNH

Smartphone Video Production for Marketing

Get ready to roll your sleeves up and participate in this hands-on workshop designed to get you over whatever has been holding you back from shooting video with your smartphone and posting it online. Learn from a former broadcast journalist-turned-(practical)-marketing-agency owner. Working in groups and individually, you'll have an opportunity to practice getting over your mental fears and overcome any technical inexperience you may have.

You'll learn:

  • How to use your device to shoot video
  • How to "go live" on social media
  • Best practices for framing, lighting and audio
  • Basic editing tips
  • The types and lengths of video to shoot and why
  • Best practices for video applications based on platform and goal

This workshop is equal parts lecture, hands-on practice/execution and FUN!

We will not be trying to create perfection; rather, the goal is to create a friendly environment for you to learn and practice some new tricks to create great video on your own.

Just bring your smartphone and laptop - It's not necessary to bring a tripod, mic or lights but if you have these things, you may bring them.

This program is traditionally a face-to-face classroom training program,  2022 section uses a hybrid format where participants can join in the classroom at Manchester or online via Zoom. Upon enrolling in the workshop, participants will be contacted by PD&T staff with additional details how to attend using either format.

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Instructor Bios


Smartphone Video Production for Marketing

  • Candy Osborne of Snowbird Creatives

    Candy Osborne

    Candy, Creative Director at Snowbird Creatives, is a former photojournalist in the U.S.M.C. and civilian storyteller with more than 25 years of experience creating content and connecting with audiences to elicit desired behaviors.  She has helped both B2B and B2C organizations to achieve business goals through expertly crafted, original content.  Candy’s eclectic experience spanning print, video, and digital mediums combined with her journalism roots make her a results-driven, content-creating powerhouse.

This course is currently unavailable.