Overview

PDT-BusHR-37

Elevate Your Business Storytelling with AI

Begin a journey of transformation by 'Mastering Strategic Storytelling.' This comprehensive program seamlessly integrates the timeless art of storytelling with the latest digital strategies to achieve exceptional outcomes. Throughout this course, you'll dive deep into the nuances of strategic storytelling, discovering the potent synergy between narrative craft and contemporary digital approaches. By the course's conclusion, you'll have the expertise to craft narratives that not only engage your audience but also generate tangible and outstanding results in today's ever-evolving digital landscape.

Takeaways:

  • Explore how AI can help you analyze data and insights to tailor your narratives to specific customer segments, ensuring your storytelling is more impactful and resonates on a personal level.
  • Discover strategies for leveraging AI to identify customer preferences and behaviors, allowing you to create stories that connect with your audience on a deeper level and enhance customer engagement.
  • Learn how to use AI-powered analytics to measure the effectiveness of your storytelling efforts, identify areas for improvement, and continuously refine your storytelling strategy for maximum business impact.

Instructor Bios

PDT-BusHR-37

Elevate Your Business Storytelling with AI

  • Jodi-Tatiana Charles

    JODI-TATIANA CHARLES is the founder and “Brandographer™” of LCG Brands, a unique brand and marketing consulting firm dedicated to educating entrepreneurs, small/medium businesses (SMB/SMEs), and international professionals on the importance of growing their personal and corporate brands.

     

    She brings 30+ years of executive leadership in marketing, branding and communication successes with high profile organizations, including the Techstars, Greater Boston Chamber of Commerce, MassChallenge Inc., Massachusetts Governor’s Office, Massachusetts Conference for Women, NBC Universal/Comcast TV, and Clear Channel Communications/iHeart Radio. Charles added additional hats, as a children’s book author, with her first book, "It’s Just A Rug" educating children about their heritage and launching her podcast “Minding Your Business with Jodi-Tatiana” at the start of the pandemic in support of SMBs, entrepreneurs, and innovators globally.

     

    She earned a BA from Suffolk University in Communications in Journalism with a minor in Sociology, a dual MBA from Babson College – Franklin W. Olin Graduate School of Business in Global Management and Strategic Marketing, and three Executive Education Certificates - Russia in Transition from Saint Petersburg State University, Global Business from Harvard University Business School, and Social Media Strategy: Creating Engagement, Insight, and Action from MIT Sloan.

     

    When not absorbed with all things marketing, Charles dedicates her time to children, elderly, arts and cancer causes, through road races, mentoring and volunteering.

     

    Charles sits on two boards, Marblehead Festival of Arts as President of the Board of Directors and Girl Scouts of Eastern MA as Board Member and chair of Long-Range Property Planning

09:00am - 03:30pm
Portsmouth - 230 Commerce Way
Jodi-Tatiana Charles
289.00 Workshop Fee
6
USNH Tuition Benefit Discount
PDT - 10% Alumni Discount
UNH Extension Discount
Discount
REEO Discount
New to NH Discount
0.6
PDT-BusHR-37
224104