In this course, you will learn how to maximize your marketing strategy and create an ongoing dialogue with your consumers. Lay the foundation for long-term growth within your industry by monitoring your engagement levels, tracking your progress, and refining your approach.
This class focuses on the following five platforms:
This is a hands on workshops so as you learn, you will be asked to apply your new knowledge by creating posts,
Pros & Cons to Personal vs Business Accounts
Optimize accounts
Walkthrough top features on each platform
Top 1 Power Tips & Tricks
Go through how algorithms work
How to measure performance
How to go to Live
How to Promote
Hear what participants are saying about the Social Media Strategy workshop:
"I loved the different apps and tips for starting out - Meta business suite, Canva, etc. Ideas for the different businesses to use on the platforms."
"I find Marlana's insights and tips from her experience the most beneficial. Advanced features on creating new posts, especially Instagram stories, were very thought provoking."
"The insight sharing was most valuable."
"Marlana is very personable and inclusive to everyone in the class"
You are encouraged to participate in the Social Media Strategy workshop although it is not required. Check Social Media Strategy for more information.
Marlana is a Growth Marketing Strategist and Educator focused on solving your most pressing marketing challenges. She structures her classes with action-packed best practices to grow your company.
She currently is the VP of Marketing at Orbit Group.
Backed with industry certifications, her expertise extends across brand, growth and digital marketing. She has specifically established a name for herself with her mastery of social media, social media advertising, local search engine optimization, email, content marketing, and brand development.
Marlana shares growth strategies that produce high-quality results. There is a reason why her workshops often sell out. Her classes foster a laser-focused atmosphere; they are designed to maximize your time and effort as you uncover the right high-impact tactics for your organization and industry. Marlana is constantly learning and adapting to changes in algorithms and platforms, providing you the most relevant material. She is full of energy and is ready to answer your most pressing questions.
Marlana’s passion goes beyond marketing, shining through with her board involvement and volunteer efforts. She recently earned her spot in 2019 ‘40 under Forty’ Class for the state of New Hampshire.
Marlana recharges by teaching Latin & Ballroom dance, listening to podcasts, exploring NH with her husband, Jeff, their son Luca, and their dog, Rigley. She is also on a mission to move her parents and twin brother to NH!
