Getting Found Online: From SEO to Chat GPT

A Modern Marketer’s Guide to Visibility in the Age of AI
 
Being great isn't enough if no one can find you.

In today’s digital world, discoverability is everything—and it’s evolving fast. From search engine optimization to AI-powered tools like ChatGPT, this workshop teaches you how to get your content, business, or brand found by the right people at the right time.

Whether you're a marketer looking to level up your SEO game, or a founder trying to drive more traffic and leads, this class will equip you with the strategies, tools, and prompts to improve visibility across search, social, and AI.

What You'll Learn

• SEO fundamentals for 2025: What's changed, what still matters
• Keyword research techniques using free + paid tools
• On-page and off-page SEO best practices (that actually work)
• How AI tools like ChatGPT can accelerate your content strategy
• Prompt-writing for blog posts, meta descriptions, and more
• How to optimize your content to rank and resonate

Hands-On Exercises

• Keyword research & topic clustering
• Writing optimized headlines + meta descriptions
• ChatGPT prompt-building to streamline content creation
• SEO audits on real websites or content

Who This Is For

• Marketing professionals ready to sharpen their SEO skills
• Small business owners trying to drive organic traffic
• Content creators and freelancers who want more visibility
• Anyone curious about how to work with AI, not against it

Whether you’re new to SEO or just need a modern refresh, you’ll walk away with actionable strategies—and a smarter, faster way to show up online.